By now we all understand the basic benefits blogging can bring to your site. The search engine optimisation gains alone should be enough to convince you to invest in this area. Once you've picked your platform and devised a clever name for your blog you'll find your hardest task still awaits. What can you write about that users will actually want to read?

Wiliam used microsite technology to preserve Intel's valuable branding and look and feel whilst advantaging marketing benefits of the Gadget Guy consumer review website.

Smartwired® uses exciting technologies for the home to realise that which was once just science fiction. Wiliam provided equally exciting Web technology to communicate the benefits of Smart Wiring™.

Wiliam used microsite technology to preserve Toshiba's valuable branding and look and feel whilst advantaging marketing benefits of the Gadget Guy consumer review website.

A well executed campaign can lead to phenomenal sales growth at a fraction of the cost of traditional media. But what happens when a campaign unintentionally offends a portion of this diverse market?

How often have you seen a major corporation use name.wordpress.com or name.blogspot.com as a location for their blog?

You have probably heard the term Widget used more and more these days, but are you still left wondering what a widget is or why you should jump on the widget bandwagon?

When you need to increase your search engine optimisation, few strategies can ensure a wealth of frequently updated content like user generated content can.

You've probably heard of tags being used on websites and blogs. In case you've never noticed them, you'll find a list of tags at the bottom of each of our blog posts. You may wonder what purpose these tags serve.

In transitioning business to the Web, AV Denison faced an enormously complex challenge both technically and commercially. Wiliam delivered technology and marketing solutions that increased productivity and decreased costs.

Emerge into the world of artistic movement and expression – a crisp and exuberant vision uniting the old and the new. Bloch is all things dance – fashion, fun and feeling. Featuring catalogues, audio and dance videos inspired by a combination of innovative dance styles and tradition, it is designed and driven by Wiliam web design in a crisp and exuberant layout using the most innovative technology.

Let's face it, we're a visual society. The graphics you use on your website are as critical to your success as the actual content, if not more so. We also tend to process information presented visually much quicker and often with a greater understanding that information we must read and comprehend. It's no surprise that presenting information in charts is a powerful way to convey your message, whether it is the effectiveness of a new product or the results of a research. However, including charts hasn't always been the easiest task.

If you maintain a website, blog, or other content source that can be syndicated via RSS feeds then you have probably kept a watch on the number of subscribers your content has at a given time. There's little doubt that no matter how many subscribers you have presently, you can always use more.

No matter what industry you are in your website should be designed with specific goals in mind. Even if some high level goals, such as attracting new clients, are similar your approach should be tailored to your specific industry. How is a legal website different from others? What should it contain to ensure it is as successful as possible?

If you're interested in hosting videos on your site one of the first questions you must address is where you will host them. Your first instinct may lead you to one of the popular video sharing sites such as Youtube or Viddler. This has been an excellent choice for many companies for several reasons:

There's no question that customers like to shop online. Recent studies indicate that a majority of consumers also prefer to research products and services online through user reviews and comments. Would you prefer that consumers research products on your site where they can readily make a purchase or elsewhere where you risk losing the business?

As your business grows so will your need for new employees. Without a doubt you will search for the most extraordinary candidates possible; just like every other company. If you need to locate and entice quality employees, especially the highly-sought, recent university graduate, you may want to consider a presence on Facebook.

Wouldn't it be great to know exactly what your site needs to convert more visitors to customers? While this may seem like an impossible task, much of this information is readily available through detailed website metrics.

Where does your site rank on popular search engines? If you are disappointed with your placement it's time to focus on search engine optimization. However, this process does not have to be as difficult as it sounds. Wiliam recently had a new domain with a Pagerank of 0 go to Pagerank of 4 just by sending out a press release. You are probably wondering how your can achieve similar results. Here are some of the important things to include in your press releases:

In most cases you will spend a great deal of time testing various technical aspects of your site before it is available to the public. You will ensure the navigation functions, forms submit correctly, and the site behaves correctly on all browsers. While this is an excellent start, this approach neglects a critical variable: your users. Do you know the types of users your site attracts? If so, do you understand how these users expect to interact with your site?